Adidas AG (German pronunciation: [?adi?das]) (stylised as ?did?s since 1949) is a German multinational corporation Adidas was registered on 18 August 1949 by Adolf Dassler, headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second largest in the world.
It is the holding company for the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-Adidas golf company (including Ashworth), 8.33% of Bayern Munich and Runtastic, an Austrian fitness technology company. Adidas revenue for 2016 was listed at ?19.29 billion.
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